Privacy Policy

Protecting your privacy is important to us. We have developed this Privacy Policy to help you understand what personal information we collect, how we collect it and how it is used.

PERSONS UNDER THE AGE OF 21

Our online services are not intended for persons under 21 years of age. No one under age 21 may provide any information to or on the online services. We do not knowingly collect personal information from persons under 21. If you are under 21, do not use or provide any information on the online services or on or through any of its features/register on the online services, make any purchases through the online services, use any of the interactive or public comment features of the online services or provide any information about yourself to us, including your name, address, telephone number, email address, or any screen name or user name you may use. If we learn we have collected or received personal information from a person under 21, we will delete that information. If you believe we might have any information from or about a person under 21, please contact us either (i) by email at thewinemarket.com or (ii) by telephone at 1 (866) 957-2795

WHY, WHAT, AND HOW WE COLLECT INFORMATION

Why we collect the information: We collect information about you including any personal information that you provide to us:

• To present our Website, the Apps and their respective content to you.
• To conduct business with you.
• To provide you with information, products, or services.
• To answer questions and provide other customer services.
• To develop new, or modify existing, products and services.
• To manage your account/wine club subscription(s), including expirations and renewals.
• To fulfill your wine orders.
• To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
• To allow you to participate in interactive features on our online services.
• To notify you about changes to any of our online services or any products or services we offer or provide through it.
• To prevent fraud or cybersecurity attacks.
• To assist in our efforts to implement, maintain and modify our information system, network and cybersecurity protections.
• To conduct internal analysis and create profiles of customers regarding their preferences and purchasing behavior, to plan strategy and growth and to collate reports and manage information to support our business operations.
• For any other purpose with your consent.

What type of general and personal information we collect:

• General information is information about you but does not specifically identify you, such as IP address, geolocation, or other online identifiers; and/or information about your internet connection, the equipment you use to access our online services and usage details such as what pages you looked at.
• Identifiable personal information is what you provide to us when you check out of our store and by which you may be personally identified, such as name, birthdate, age, postal address, e-mail address, telephone number, personal preferences, credit card information, including billing address, or any other identifiers by which you may be contacted online or offline.

How we collect the information:

• Personal information you provide by filling in forms on our online services. This includes information provided at the time of subscribing to our wine clubs, purchasing products or contacting us for additional information, products or services. We may also ask you for information if you enter a contest or participate in a promotion sponsored by us, and when you report a problem with any of our online services or products.
• Records and copies of your correspondence (including email addresses), if you contact us.
• Details of transactions you carry out through our online services and of the fulfillment of your orders. You may be required to provide credit card information before placing an order or registering for our wine club(s) through our online services.
• General information that does not personally identify you include details of your visits to any of our online services, including traffic data, location data, logs, and other communication data and the resources that you access and use on the online services.
• Information about your computer and internet connection, including your IP address, operating system, and browser type. The information we collect automatically may include personal information. The purpose of automatic collection is to improve our online services and to deliver a better and more personalized service, including by enabling us to:
• Estimate our audience size and usage patterns.
• Store information about your preferences, allowing us to customize our online services according to your individual interests.
• Speed up your searches.
• Recognize you when you return to the particular online service.

DISCLOSURE OF YOUR INFORMATION

We may disclose aggregated anonymous information about our users without restriction.

While our policy is not to share personal information, we may disclose your personal information that we collect or you provide as described in this Privacy Policy for these limited purposes:

• To third party service providers we use to support our business such as third party payment process services. All third party service providers are bound by contractual obligations to keep personal information confidential and use it only for the business purposes for which we disclose it to them.
• To fulfill the purpose for which you provide it. For example, if you give us an email address to use the “Contact Us” feature of our Website, we will transmit the contents of that email and your email address to the appropriate persons within our Company in order to provide you with the requested information or to otherwise fulfill your request.
• To comply with any court order, law, or legal process, including to respond to any government or regulatory request.
• To enforce or apply our policies, terms and conditions, and other agreements, including for billing and collection purposes.
• If we believe disclosure is necessary or appropriate for the purposes of fraud protection and credit risk reduction.

YOUR CHOICES ABOUT HOW WE USE AND DISCLOSE YOUR INFORMATION

You have choices regarding the personal information you provide to us. You may contact us to opt out of any programs or use of your information as well as you may ask us to delete your personal information. You have control over your own information.

• Tracking Technologies and Advertising. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. Please note if you disable or refuse cookies, some parts of our Website may then be inaccessible or will not function properly.
• Promotional Offers from the Company. If you do not wish to have your email address used by The Wine Market for our newsletter, blog or emails to promote our products or services to you, you may opt-out by using the unsubscribe link in each email we send, by calling us at 1 (866) 957-2795 or sending us an email at thewinemarket.com

YOUR CALIFORNIA PRIVACY RIGHTS AND ACCESSING or CORRECTING YOUR PERSONAL INFORMATION

California permits you to make requests to access categories and specific pieces of personal information about you as well as to request we delete your personal information. Please call us at: 1 (866) 957-2795 or send us an email atthewinemarket.com to request access to, correct or delete any personal information that you have provided to us. Note that we can only delete your personal information by also deleting your user account. We may not be able to accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.

DATA SECURITY

We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. All information you provide to us is stored on our secure servers behind firewalls. Any payment transactions and credit card information will be encrypted using SSL technology.

The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our online services, you are responsible for keeping this password confidential. We ask you not to share your password with anyone.

Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Website. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.

For any help, please contact us at the number or email address above.

 

Last updated: 4/22/2024 

 

How We Collect and Use Your Personal Information

To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

The types of personal information we obtain about you depends on how you interact with our Site and use our Services. When we use the term "personal information", we are referring to information that identifies, relates to, describes or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

• Basic contact details including your name, address, phone number, email.
• Order information including your name, billing address, shipping address, payment confirmation, email address, phone number.
• Account information including your username, password, security questions.
• Shopping information including the items you view, put in your cart or add to your wishlist.
• Customer support information including the information you choose to include in communications with us, for example, when sending a message through the Services.

Some features of the Services may require you to directly provide us with certain information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.

Information We Collect through Cookies

We also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address and other information regarding your interaction with the Services. Cookies enable personalization of your experience on the Messaging Service (e.g., sending you personalized text messages such as cart reminders).

Information We Obtain from Third Parties

Finally, we may obtain information about you from third parties, including from vendors and service providers who may collect information on our behalf, such as:

• Companies who support our Site and Services, such as Shopify.
• Our payment processors, who collect payment information (e.g., bank account, credit or debit card information, billing address) to process your payment in order to fulfill your orders and provide you with products or services you have requested, in order to perform our contract with you.
• When you visit our Site, open or click on emails we send you, or interact with our Services or advertisements, we, or third parties we work with, may automatically collect certain information using online tracking technologies such as pixels, web beacons, software developer kits, third-party libraries, and cookies.

Any information we obtain from third parties will be treated in accordance with this Privacy Policy. We are not responsible or liable for the accuracy of the information provided to us by third parties and are not responsible for any third party's policies or practices. For more information, see the section below, Third Party Websites and Links.

How We Use Your Personal Information

• Providing Products and Services. We use your personal information to provide you with the Services in order to perform our contract with you, including to process your payments, fulfill your orders, to send notifications to you related to you account, purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, facilitate any returns and exchanges and to enable you to post reviews.
• Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you advertisements for products or services. This may include using your personal information to better tailor the Services and advertising on our Site and other websites. Personal info used for to opt into the short code program will not be shared or sold to third parties for the purpose of marketing.
• Security and Fraud Prevention. We use your personal information to detect, investigate or take action regarding possible fraudulent, illegal or malicious activity. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password, or other access details with anyone else. If you believe your account has been compromised, please contact us immediately.
• Communicating with you. We use your personal information to provide you with customer support and improve our Services. This is in our legitimate interests in order to be responsive to you, to provide effective services to you, and to maintain our business relationship with you.

Cookies

Like many websites, we use Cookies on our Site. For specific information about the Cookies that we use related to powering our store with Shopify, see https://www.shopify.com/legal/cookies. We use Cookies to power and improve our Site and our Services (including to remember your actions and preferences), to run analytics and better understand user interaction with the Services (in our legitimate interests to administer, improve and optimize the Services). We may also permit third parties and services providers to use Cookies on our Site to better tailor the services, products and advertising on our Site and other websites.

Most browsers automatically accept Cookies by default, but you can choose to set your browser to remove or reject Cookies through your browser controls. Please keep in mind that removing or blocking Cookies can negatively impact your user experience and may cause some of the Services, including certain features and general functionality, to work incorrectly or no longer be available. Additionally, blocking Cookies may not completely prevent how we share information with third parties such as our advertising partners.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

• With vendors or other third parties who perform services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping).
• With business and marketing partners, including Shopify, to provide services and advertise to you. Our business and marketing partners will use your information in accordance with their own privacy notices.
• When you direct, request us or otherwise consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations, with your consent.
• With our affiliates or otherwise within our corporate group, in our legitimate interests to run a successful business.
• In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

We have, in the past 12 months disclosed the following categories of personal information and sensitive personal information (denoted by *) about users for the purposes set out above in "How we Collect and Use your Personal Information" and "How we Disclose Personal Information":

Category	Categories of Recipients
Identifiers such as basic contact details and certain order and account information Commercial information such as order information, shopping information and customer support information Internet or other similar network activity, such as Usage Data	Vendors and third parties who perform services on our behalf (such as Internet service providers, payment processors, fulfillment partners, customer support partners and data analytics providers) Business and marketing partners Affiliates

We do not use or disclose sensitive personal information for the purposes of inferring characteristics about you.

User Generated Content

The Services may enable you to post product reviews and other user-generated content. If you choose to submit user generated content to any public area of the Services, this content will be public and accessible by anyone.

We do not control who will have access to the information that you choose to make available to others, and cannot ensure that parties who have access to such information will respect your privacy or keep it secure. We are not responsible for the privacy or security of any information that you make publicly available, or for the accuracy, use or misuse of any information that you disclose or receive from third parties.

Third Party Websites and Links

Our Site may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

Children’s Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted.

As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell” (as those terms are defined in applicable law) personal information of individuals under 21 years of age.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, to provide the Services, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

• Right to Access / Know. You may have a right to request access to personal information that we hold about you, including details relating to the ways in which we use and share your information.
• Right to Delete. You may have a right to request that we delete personal information we maintain about you.
• Right to Correct. You may have a right to request that we correct inaccurate personal information we maintain about you.
• Right of Portability. You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.

You may exercise any of these rights where indicated on our Site or by contacting us using the contact details provided below.

We will not discriminate against you for exercising any of these rights. We may need to collect information from you to verify your identity, such as your email address or account information, before providing a substantive response to the request. In accordance with applicable laws, You may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require that the agent provide proof you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required under applicable law.

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below. If you are not satisfied with our response to your complaint, depending on where you live you may have the right to appeal our decision by contacting us using the contact details set out below, or lodge your complaint with your local data protection authority.

International Users

Please note that we may transfer, store and process your personal information outside the country you live in, including the United States. Your personal information is also processed by staff and third party service providers and partners in these countries.

If we transfer your personal information out of Europe, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please contact us by email at info@thewinemarket.com or by telephone at 1 (877)694-1834

1 Executive Drive, Moorestown NJ 08057, United States. info@thewinemarket.com